115: Customer Development Series - Building Awareness

Exciting times for Smarter Every Season as we launch our first series. Kicking it off with Tyler and Hans is Steve Zeiset as he talks about his initial contact with customers with a few seasons under his belt.

After talking with Steve, Tyler talks with Region Manager, Andy Pace, as he gives insight into the interview with Steve and what he likes as well as some things he sees as an RM that are beneficial in building awareness within your own business.